Technicolor
Indie Band
Web Design | Visual Direction
About The Band
Technicolor is a Venezuelan band from Maracaibo, currently based in Chile. Their music is heavily influenced by the indie and the alt rock scene.
What They Needed
A web-based EPK for their single 'Debate Familiar', that leverages the possibilities that a non-static document provides by including animations, video, and interactions.
About The Band
Technicolor is a Venezuelan band from Maracaibo, currently based in Chile. Their music is heavily influenced by the indie and the alt rock scene.
What They Needed
A web-based EPK for their single 'Debate Familiar', that leverages the possibilities that a non-static document provides by including animations, video, and interactions.
What I Did
I defined the site’s structure and organized the content provided. This included layout design, image and video selection, typographic choices, the application of color and arrangement of symbolic elements related to the band in said layout.
Built With
WordPress using Elementor Builder.
Approach & Direction
Key Actions
Organizing content into a clear and hierarchic structure prioritizing key information for the press.
Translating the band's branding and visual codes into a cohesive framework.
Making the key links and media for the press easy to find and download.
Integrating dynamic elements to make the most of the possibilities of a web-based EPK.
The Result
A dynamic EPK that displays all the core information of the band's single and music video in a way that's practical for the press to repurpose in reviews and promotions of the band. All of that wrapped in an attractive digital landscape which communicates clearly the visual world of the project integrating animation and video making the scroll experience a fun one.
Approach & Direction
Key Actions
Organizing content into a clear and hierarchic structure prioritizing key information for the press.
Translating the band's branding and visual codes into a cohesive framework.
Making the key links and media for the press easy to find and download.
Integrating dynamic elements to make the most of the possibilities of a web-based EPK.
The Result
A dynamic EPK that displays all the core information of the band's single and music video in a way that's practical for the press to repurpose in reviews and promotions of the band. All of that wrapped in an attractive digital landscape which communicates clearly the visual world of the project integrating animation and video making the scroll experience a fun one.
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